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Comprehensive guidance on

Achieving Sustainability Certification

Stand out in hospitality through verified sustainability

In today's competitive hospitality industry, sustainability certifications have become essential. Guests, partners, and investors seek these credentials to identify brands that align with their values. The question isn't if you should get certified—it's how soon.

Seedlings growing in soil next to a glowing light bulb with an upward trend line symbolizing sustainable growth

Why Certification Matters

OTA Requirements

Leading OTAs, such as Booking.com and Google, now require third-party sustainability certifications for properties to be listed as sustainable, making certification essential for visibility on these platforms.

Attract Corporate Travel

Capture and attract the corporate travel buyers who have sustainability requirements from their clients, or are looking for travel suppliers who can meet sustainability RFP requirements.

Stay Competitive

Sustainability certifications differentiate you from competitors who are still playing catch-up.

Meet Guest & Employees Expectations

Both guests and employees are increasingly drawn to brands that prioritize sustainability and align with their values.

Boost Credibility

Certifications provide third-party validation of your sustainability efforts, protecting you from accusations of greenwashing.

New Opportunities

Certifications can open doors to partnerships, grants, and marketing opportunities that uncertified properties miss out on.

Proven Sustainability Impact

Certified properties achieve measurable environmental benefits while enhancing guest satisfaction. Here’s how sustainability efforts translate into real results:

10%

lower CO2 emissions per guest night

24%

lower waste volume per guest night

15%

less total water use per guest night

Our Streamlined Process

Align with What Matters

We identify aligned sustainability practices that your teams and guests value

Simplify the Process

We manage data, align policies, and ensure all requirements are met without burdening your team.

Prepare for Audits

We guide you through the audit process, ensuring you're ready for success with minimal stress.

Identify the Right Certification

We help you choose the certification that best aligns with your property's goals and needs.

Implement for Certification

We organize and implement the practices and infrastructure you need to achieve certification

Empower Your Team

We identify key individuals to drive sustainability efforts and equip your staff with the knowledge to maintain compliance and uphold standards.

Ready to lead the industry?

Don't wait until certification becomes a minimum expectation—get ahead of the curve. Let's discuss how we can help you choose the right certification and achieve it with ease.

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